Software, Technology, and Logistics PR Agency
A Software, Logistics, and Tech PR Company
You earn press coverage through media relations, gain industry analyst praise, inform your audience through byline articles, announce and distribute press releases, win significant industry awards, attract readers via blog content, book speaking opportunities, and engage on social media.
- You get creative strategy, positioning, writing, and guidance.
- Written content clearly describes your value proposition.
- Writing reflects the authentic words of your industry, technology, and audience.
Consistency Wins Earned Media Attention
MediaFirst PR shows target audiences how your firm is firing on all cylinders with a compelling value proposition, impressive management, enormous markets, and an ability to execute.
Awareness Increases Company Valuation
The ingredients above increase company valuation. When VCs and PE firms see your successes your valuation increases. Awareness of your company generates sales leads, attracts investor interest (Angel, Seed, VC, Private Equity), and creates a competitive advantage.
Informing Prospects Gets Leads
Content Marketing, Marketing Automation, Email Marketing, and Social Media Marketing improve lead generation while reducing cost per lead. Create a regular program of web and blog content, coupled with Calls-To-Action (CTA), Landing Pages, and follow-up with an email lead nurturing campaign.
Treating the Media Well Earns Better Press
We get you consistently better media coverage by better serving your audiences, starting with the media (reporters and editors). Our tactics inform and spark the audience to action: customers, prospects, industry analysts, alliance partners, influencers, and the public.
Call, Text, Email, or Chat to Get on Track
MediaFirst has clients from venture start-ups to multi-billion dollar, global companies.
We deliver media interviews, press releases, blog posts, award opportunities, speaking engagements, and lead generation.
Call 770.642.2080 to explore ideas for publicity and growth.
"If you say interesting stuff on twitter, people will follow you there. I think Jim Caruso, from MediaFirst, does this well. He’s been at every single technology event I’ve ever attended in Atlanta for the last 10 years. He knows what’s going on. He’s a technology geek at heart... And he’s on twitter, tweeting about local startups, global technology news, and of course, his own clients. I follow him on twitter."
NASA T-38 Jets Supersonic Shockwave Caught by Exact Timing & Position
We create content with context, timing, and position.
We run content marketing and blogging campaigns that are timely and address genuine issues in the industry.
- MediaFirst makes small companies look big.
- We help executives and boards boost valuation and exit.
We serve marketers and reporters to make the process more fun, effective, and professional.
Earn Media Attention: MediaFirst PR shows target audiences how your firm is firing on all cylinders with a convincing value proposition, impressive management, large markets, and an ability to execute.
Win Awards: Our client just won this Most Innovative Company 2020 Award (Above)
Get Leads: Marketing Automation improves lead generation while reducing cost per lead. Create a regular program of web and blog content, coupled with Calls-To-Action (CTA), Landing Pages and a follow-up, email lead nurturing campaign.
Beat the Competition: Find target customers, generate leads, attract investors, and prove your success. Select MediaFirst for growth, funding, acquisition, or exit.
"Find an agency that understands your space and has a record of success, and then team with them to achieve your objectives. Don't stop and fully commit your staff and spokespersons. Engage consistently with your audiences across marketing channels — think omnichannel."
- Jim Caruso, M1PR, quoted in Forbes
MediaFirst powers clients to success
- Awareness and market standing versus the competition
- Knowledge and clarity of brand and value proposition
- Positive perception and lead generation
- Acquisition and exit for owners, shareholders, and VCs
Exit by Acquisition, IPO, or Merger
Successful exits facilitated by Tech PR Agency MediaFirst include Gideon Technologies of Alpharetta, GA (acquired by Symantec), Elemica of PA (2016), Eircom of Connecticut (IPO in 2004), ExtremeLogic of Atlanta, GA (acquired by HP), International Asset Systems of CA (2016), LeanLogistics of Michigan (acquired), Optimus Solutions of Norcross, GA (acquired), Optiant of Boston, MA (acquired by Logility), W&H Systems of NJ (2016), and more. These are venture capital, private equity, or internally financed ventures.
Awareness & Knowledge Lead to Selling & Closing
To accomplish your goals:
- Create awareness in your target markets
- Build mindshare
- Impart knowledge of your value proposition
- Establish and leverage customer loyalty
- Synchronize the marketing attack
- Secure executive thought-leadership
- Engage and grow audiences
- Outmaneuver and outshine the competition
MediaFirst (M1PR) establishes market awareness and venture positioning for clients that close sales, raise venture funding, and result in a profitable exit.
Companies acquiring or investing in clients include Akamai, HP, GE, TI, Logility, venture capital and private equity firms.
Three clients achieved a venture or private equity exit in 2016 and two in 2018-2019. Two were funded in 2021-2022.
Find target customers, generate leads, attract investors, and prove your success. Select MediaFirst for growth, funding, acquisition, or exit.
In our niche among boutique Logistics PR Agencies, we helped create great financial success.
M1PR, Inc. dba MediaFirst