Collaboration Is The Frontier Of Business Opportunity Today
Collaborating is the frontier of business opportunity today. The
right, well-executed alliance drives new global competitiveness.
Partnership opportunities represent tens of millions in net, new
revenues for successful expansion and growth. However, alliances
established with great fanfare frequently lack critical success
factors, such as clear goals, defined methodology, proper staffing,
meaningful metrics, and an ingrained process for execution and
Partner strategy identifies focus areas and develops complementary
initiatives that drive towards clear goals, such as market share for
the targeted sector. To attain these strategic goals, however,
alliances must embed rigorous, tactical, and cross-organizational
efforts at the front line, with customer-facing initiatives.