Blog Post Be Found Series: Update Your Website's Listing At Google, Yahoo, Microsoft Bing, Ping-0-matic, etc. Friday, 19 March, 2010 Editor's note: a number of these tools are changed or no longer available. Google: How To Submit to Google Webmaster Tools Submit your site to Google's search engine via Google Webmaster To
Blog Post Are Web Apps and Services Heading to Extinction? Saturday, 20 February, 2010 Are Web apps and services heading to extinction? Mobile applications can embed common web functionality and interfaces--or--within commonly used apps, such as e-mail?
Blog Post Lame to Fame: Whys And Hows for Taking Your Website to the Top Tuesday, 16 February, 2010 As part of our participation in the Drupal community, I've offered a presentation for annual DrupalCon conferences, DrupalCamps, or local Drupal Users Groups. Jim can present this to your organization. The session is entitled: "Lame to Fame: Whys & Hows for Taking Your Website to the Top"
Blog Post Notes From "SEO Best Practices for the Drupal.org Redesign" Webinar Monday, 8 February, 2010 Notes From "SEO Best Practices for the Drupal.org Redesign" Webinar. Noted here are SEO recommendations for the drupal.org redesign.
Blog Post Response time + Stability will establish a new basis of competition - Google Chrome Saturday, 21 November, 2009 I just posted this comment on Scobleizer's blog, regarding the post named "Why Google Chrome OS has already won"
Blog Post Panel Talk after Drupalcon Paris 2009 at Atlanta Drupal User Group Meetup on 10.20.2009. Meeting moderated by Jim Caruso. Tuesday, 20 October, 2009 DrupalCon Paris Panel Transcript [00:00:00] Jim: Tonight is about why did we attend Drupalcon? What did it mean to us? Why did we want to go? What would we get out of it? And I'm Jim Caruso with MediaFirst PR-Atlanta and I've been a Drupal user for a while. We do a limited amount of web hosting and domain registration and things like that mostly to promote individual businesses. So I think I'll let everybody introduce themselves. Chris, why don't you go ahead.
Blog Post FTC Guidelines Require That Bloggers Disclose Material Connections Monday, 5 October, 2009 Today's FTC Guide requires disclosure by bloggers if they have material connections with a company that they endorse in their blog. From the release:
Blog Post LinkedIn + Facebook + Twitter Lead The Social Media Marketing Charge For Today's Business (& Business Professional) Monday, 21 September, 2009 B
Blog Post Awareness Is The First Step In The Process Of Customer Creation Thursday, 17 September, 2009 Awareness Is The First Step In The Process Of Customer Creation Sales Funnel: Customer Creation = Sales "Customer Creation" is the lifeblood and purpose of any business, according to management guru, Peter Drucker. One view of the
Blog Post Hybrid Approach to PR – Social Media vs. The Wall Street Journal Thursday, 23 July, 2009 In the age of Twitter, does a mention in The Wall Street Journal, or a similarly respected business publication, carry the same weight anymore? Perhaps.
Blog Post Embed Key Words in News Releases to Raise SEO Monday, 13 April, 2009 News releases are not just for the press. They are tools used to communicate important developments in your company to your target audience. They generate tremendous traffic to your Web site.
Blog Post Market Smarter - But Keep On Marketing! Monday, 6 April, 2009 Market Smarter with these Marketing Tips & Trends But Keep On Marketing! A survey says marketers will focus on delivering programs that save their organizations money while attracting new and repeat business using focused engagement
Blog Post 8 Ways To Use PR to Reach Your Target Audience Friday, 27 March, 2009 Excellent PR is more cost effective than other marketing activities. Keep these tips in mind to help weather the downturn when each minute and nickel count. PR can be key to increasing your mindshare - until good economic times return. 1. Align PR tactics with business strategies - Understand your organization’s strategic business objectives. Focus on those PR initiatives that will directly support the business and marketing strategies your company has adopted.
Blog Post This Isn't Your Grandmother's PR - Today Use Social Media Thursday, 5 March, 2009 Today’s PR agencies are forging new paths with social media and achieving excellent results. More than ever, marketing and PR division lines are blurring, as old school PR becomes more engaging and interactive.
Blog Post Do More With Less (With Good Metrics) - Go Online Wednesday, 4 March, 2009 Every market segment today is challenged to do more with less. That goes for supply chains and inventory to marketing and ad dollars. More than ever, marketing dollars are being spent on online campaigns, for these reasons: Better measurability - online generates better statistics and tracking With better measurement, you can generate a clear return on investment The customers are going online, so you should be going there, too.
Blog Post Social Media Merging Online Reputation, Personal & Business Tuesday, 3 March, 2009 The online craze that is social media or social networking is creating a greater overlap between an individual's personal and business reputations.