Blog Post Social Media in the Marketing Mix Tuesday, 22 September, 2020 Social media has gained acceptance as a critical avenue of getting the word out about your products and services.
Blog Post 20+ Benefits of Publicity | What PR Can Do For Awareness & Sales Tuesday, 15 September, 2020 Some today think PR is dead. It is not; it has just changed and significantly. PR, marketing, lead generation, SEO, social media – these activities are all blending into what I call the new marketing matrix.
Blog Post Why You Should Have A Blog | MediaFirst Blog | Wil Caruso Tuesday, 30 June, 2020 Many Have A Company Blog Or Personal Blog You may have noticed that many companies are blogging more seriously. There is a good reason for it, too.
Blog Post 5PL Fifth-Party Logistics Operation Monday, 1 June, 2020 What is a fifth-party logistics service provider, a 5PL? There are many levels of logistics services, but 5PLs would usually handle all logistics for a shipper. This should include inbound freight, such as raw materials.
Blog Post Sustained Efforts Deliver Best High Tech PR Results Thursday, 9 April, 2020 PR requires sustained effort and periodic contact. We document your messages and positioning. You determine your spokespersons. Materials are prepared that let us explain why the spokespersons and your firm are well qualified to comment to the press.
Blog Post Tips on Blog Formatting for Readability and Immediate Improvements Wednesday, 8 April, 2020 These Tips Immediately Improve Your Writing, Blog, Press Release, or Website Regardless of the Writer or Their Writing Ability Here are some initial observations I prepared for a client, evaluating across all the writers and co
Blog Post Check Your Online Performance to Protect Your Brand Sunday, 5 April, 2020 How Are You or Your Company Performing On the Web & Social Media? When I do a preliminary check of a potential ally or client I have a quick procedure that includes evaluating their web performance, online content, and soci
When I do a preliminary check of a potential ally or client I have a quick procedure that includes evaluating their web performance, online content, and soci
Blog Post B2B Article Marketing Is Part of B2B Marketing Sunday, 29 March, 2020 B2B Marketing via B2B Article Marketing has two facets: Magazines Are Accepting More Bylines a.) The first is that more and more publications are accepting bylined articles from B2B Companies.
Blog Post 10 Free SEO Tips To Improve Web Traffic Thursday, 7 November, 2019 As we all know, getting more web traffic is a good thing if you want your business to grow and gain revenue. However, not everyone knows that some of the best ways to get more web traffic are free.
Blog Post Facebook Best Practices: Facebook Business Page & Facebook Brand Page Wednesday, 6 November, 2019 Facebook Audience Engagement Tips Tips for Your Facebook Business Page or Facebook Brand Page Post every day. As people make more friends and Like more pages, your posts may be missed.
Blog Post Affiliate Marketing & Affiliate Links Wednesday, 6 November, 2019 There is a lot to dislike when it comes to affiliate marketing and the idea that influencers and bloggers promote products and services for the money instead of for the benefit of the readers.
Blog Post 3 Components of Quality Content for Inbound Marketing Thursday, 22 August, 2019 3 Components of Quality Content for Inbound Marketing Reach Your Potential Customer With These Inbound Marketing Strategy Must-Haves: Content Consistency, Content Frequency, & Content Qualit
Blog Post Content Marketing Firm Tips - Influencing Prospects Saturday, 17 August, 2019 Prospective customers are spending more time on the web doing independent research via Google Search and other search engines.
Blog Post Writing Articles That People Will Read Friday, 16 August, 2019 Listening to a HubSpot webinar yesterday on content marketing, it discussed how we all are becoming publishers. I thought, to become publishers, we must be writers first, or at least know the right content that our target audience wants to read.
Blog Post What is PR? 3rd-Party Endorsement by the Media Monday, 5 August, 2019 PR Sells Your Story To The Media (a Reporter or Editor) Proper Media Relations Gets Positive Press Coverage Our process of getting targeted industry press for clients is analogous to a sales process, in that we sell reporters and editors
Blog Post B2B Marketing Benefits From A Consistent Program Of Press Releases Monday, 22 July, 2019 Press Release PR Agency B2B marketing efforts benefit from a stream of Press Releases, issued at least monthly. Readers see your press release, a.k.a.
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