When you win an award, tell everyone. Let your sales team use this as proof of your product or service. Issue a press release or at least write a blog post about it. Leverage that content by posting it on social media.
LinkedIn Marketing Agency Ideas
To Better Market Your You & Your Business
Marketing your business on social media should be one of the main strategies of your online marketing campaign.
Capitalize Upon Your Customer's Social Media Time
People tend to spend a large amount of time online every day, especially when it comes to their free time.
Use A Social Media Marketing Agency
Convert Fans to Customers Using Social Media
With everyone "Like-ing" everyone else on social media, these days the era of intense social media marketing has quietly slipped into th
Improve Your B2B Marketing With Content Marketing
The internet is making a swift uprise in business to business marketing - also known as B2B marketing - with content structured and written to fulfill the needs of i
When you hear the term “content marketing,” what jumps into your mind? You probably think of YouTube, blogs, mobile apps, and other similar ideas.
The initial disconnect may come from the fact that content marketing doesn’t wear the same face as traditional advertising. It involves sharing information with your audience through easily accessible channels such as e-books, infographics, videos, and other compelling media. There generally aren't any traditional features-and-benefits selling as there is in conventional ads.
An e-mail list can be an incredibly effective tool for reaching out to customers or clients who have worked with you in the past or expressed interest in your product or services. It can also be a big waste of time if your unsubscribe rate is very high, and people aren’t actually seeing your messages.
You’ve heard it before: it doesn’t matter how large your business is, you have to have an inbound marketing strategy. But online marketing is much more than just throwing up a website, writing a blog and setting up a business page on Facebook. In fact, a successful inbound marketing strategy can be quite hard.
Not every company has jumped onto the inbound marketing bandwagon as of yet. If you’re still thinking about whether or not you want to put your company’s resources into creating an inbound marketing strategy, then you should consider the advantages inbound marketing has to offer.
Does Your Content Marketing Campaign Need a New Goal?
Without establishing a specific goal for your content marketing strategy, it’s hard to determine whether you are getting results or not.
Inbound marketing is a long process that requires a number of steps. The first of which is to create qualified web traffic, and then to turn that traffic into leads. Many companies make the mistake of focusing all of their efforts on the first step. They will do this by implementing SEO techniques throughout their web pages and content, ignoring everything else.